Symbiosis Law School, Pune

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Dr. Surya Rashmi Rawat
Assistant Professor
Total Experience:
Education : B.Sc., LLB, MBA, NET, PhD
Email: srawat@symlaw.ac.in

Professional Qualification

  • PhD (Management)- Topic “Understanding Consumer Behavior towards Green Marketing” from HPU Business School Summer Hills, Shimla (Oct 2013).
  • MBA (International Business)-Full time two year post graduate degree course, HPU Shimla (1996-98).
  • LLB- Full time three year degree courses, HPU Shimla(95-96, 98-2000).
  • UGC (NET)- Qualified (1999).

 

Academic Qualification

  • Bsc (Medical), HPU Shimla (1990-1993)
  • AISSCE (10+2), CBSE (1989-90)
  • AISSE (10), CBSE (1988-89)

Teaching Experience

  • Over 13 years.
  • Presently working in Symbiosis Law School, Pune (Symbiosis International University), since Oct 2010.
  • Head of the Department, BBA in Lords International College, Alwar Rajasthan
  • MBA and BBA courses in the Lords International College Alwar Rajasthan
  • Masters in Finance and Control, Department of Commerce, HPU Shimla
  • Masters in Tourism Administration, Department of Vocational Training, HPU Shimla
  • M Com and PGDPM&LW, ICDEOL, HPU Shimla
  • Worked as Management Trainee in the Golden Globe Net, Ambala, Haryana.
  • On the job training at TATA Exports, Mumbai

 

Subjects Teaching

  • Marketing Management
  • Introduction to business management
  • Company Law


Publications
International Publication

 

  • Research paper titled, “Green marketing – an extended corporate Social responsibility”, published in Asia Pacific Journal of Marketing & Management Review APJMMR, Vol.3 (7), JULY (2014), ISSN 2319-2836 PP. 15-23 Online available at indianresearchjournals.com.
  • Research paper titled, “Defined nature of job - a stress panacea”, published in Asia Pacific Journal of Marketing & Management Review APJMMR, Vol.3 (7), JULY (2014), ISSN 2319-2836 PP. 24-33 Online available at indianresearchjournals.com.

 

  • A case study titled “Dream Big and Dare to step in” Ref No 811-037-1 has been registered and published with ECCH, The European Case Clearing House,UK.

 

  • Research paper titled “Hot Spots of Green Marketing” published in Excel International Journal of Multidisciplinary Management studies with ISSN 2249 8834 EIJMMS, Vol3 (1) Jan 2013, available online at zenithresearch.org.in.
  • Research paper titled “India Redefining - The Urge to Splurge” published in Asia Pacific Journal of Marketing & Management with ISSN 2319-2836 Vol1 (4) Dec 2012, available online at indianresearchjournals.com.

 

  • Research paper titled “Change Your Lifestyle Not the Climate” published in the International Journal of Social Science & Interdisciplinary Research (IJSSIR) Vol1 issue 12; Dec 2012 with ISSN 2277 3630.
  • Research paper titled “Understanding Consumer Behaviour towards Green Cosmetics” published in Sustainability and Economics e-JournalVol 1, Issue 72, 09 Aug, 2012(through SSRN).

 

National Publication

 

  • Paper titled, “Green marketing the greener roads ahead” published in JIDNYASA 2014 Vol. I ISSN: 0976-0326 (pp. 57-70).

 

  • Paper titled, “Determinant Attributes of Green Products,” presented in the 3rd International Conference on Sustainability and Management Strategy, ICSMS 14 at IMT Nagpur on 21st & 22nd of March was published in the conference proceedings bearing ISBN and has also been processed by IMT Nagpur for publication in Journal.

 

  • Case Study titled, “ Entrepreneural Journey of Lijjat PAPAD,” co-authored with Ameya Pant and SoumoPalit, published in ExcelInternational Journal Of Multidisciplinary Management Studies Year : 2013, Volume : 3, Issue : 3 pp170- 178Online ISSN : 2249-8834.

 

  • Research paper titled “Combating Climate Change through Green Lifestyle” published in Symbiosis Institute of Management Studies’ Annual research Journal “Jidnyasa” bearing ISSN: 976-0326.
  • Paper titled “Green Marketing – Greener Roads Ahead” presented at SIMSARC 2012 in an international conference organized by Symbiosis institute of Management Studies, Pune (14 – 15 Dec 2012) published as conference proceedings bearing ISBN:978-93-81361-62-7.
  • Research paper titled “Feasibility of Green Marketing in the Children Segment” published in the SIES JournalVol 8, Issue 2, Sep 2012 with ISSN 0974-2956.

 

Research paper titled “Corporate or the Citizen Social Responsibility” presented in an international conference organized by Institute of Management, Nirma University, and Ahmedabad (Jan 2012) published as a chapter in a book titled “Enhancing Enterprise
  • Competitiveness through Human Capital and Operations Management bearing ISBN: 978-93-81361-73-3.
  • Research paper titled “Feasibility of Green Marketing in the Women Cosmetics” presented at SIMSARC 2011 ” in an international conference organized by Symbiosis institute of Management Studies, Pune (Dec 2011) published in Annual research Journal “Jidnyasa” bearing ISSN : 976-0326.
  • Research paper titled “Feasibility of Green Marketing in the Women Cosmetics” presented at SIMSARC 2011 in an international conference organized by Symbiosis institute of Management Studies, Pune (Dec 2011) also published in the conference proceedings bearing ISBN: 978-93-81361-62-7.

 

  • Research paper titled “Green marketing – The Lush Green Road Ahead” presented in a national conference sponsored by AICTE New Delhi in SIES College of Management Studies, Navi Mumbai (Aug 2011) published as conference proceedings bearing ISBN -13-978-81-907787-7-0.

 

Paper Presentation in Seminar and Conferences

International Conference

  • Presented a research paper titled, ‘Impact of Age and Income over Green Consumer Behavior, in SITMIRC – TEM:
    An International Research Conference
    organized by Symbiosis Institute of Telecom Management and Telecom Ecole De Management, France. (16th & 17th January, 2015)
  • Presented paper titled “Impact of Transformational Leadership over Employee Morale and Motivation” at SIMSARC 2014 in an International Conference organized by Symbiosis Institute of Management Studies, Pune (14 – 15 Dec 2014).
  • Presented research Paper titled, “Determinant Attributes of Green Products,” in the 3rd International Conference on Sustainability and Management Strategy, ICSMS 14 at IMT Nagpur on 21st & 22nd of March 2014.

 

  • Presented a case study on, “Marketing through Likes and Shares - A Case Study,” in an International Case Study Conference, 2014 in Mumbai held on 20th February, 2014 organized by IES Management College and Research Centre, Mumbai. The case study was also published in IOSR Journal of Business and Management (IOSR-JBM), PP 58-62. IOSR-JBM is an Indexed Journal with 1.458 Impact Factor.
Presented Research Paper Titled, "Social networking – A Panacea!" in the International Conference, “ICSM 2014” hosted by IIM Raipur on 10th and 11th of Jan 2014. The paper
  • has been accepted for publication in the special Issue: ICSM 2014: Special Issue on: “Social Media” of International Journal of Intercultural Information Management by Inder science publishers.
  • Presented paper titled “Green Marketing – Greener Roads Ahead” at SIMSARC 2012 in an International Conference organized by Symbiosis Institute of Management Studies, Pune (14 – 15 Dec 2012).

 

  • Presented paper titled “Corporate or the Citizen Social Responsibility” in an International Conference organized by Institute of Management, Nirma University Ahmedabad (05 - 07 Jan 2012).

 

  • Presented paper titled “Feasibility of Green Marketing in the Women Cosmetics” at SIMSARC 2011” in an International Conference organized by Symbiosis Institute of Management Studies, Pune (14 – 16 Dec 2011).

National Conference

  • Presented paper titled “Defined Nature of Job – A Stress Panacea” at St Xavier’s Mumbai in a UGC sponsored national conference (27 – 28 Sep 2013).

 

  • Presented paper titled “Green marketing – The Lush Green Road Ahead” in a National Conference sponsored by AICTE New Delhi in SIES College of Management Studies, Navi Mumbai (26 – 27 Aug 2011).The Paper was adjudged as one of the three best papers in the marketing track.
  • Presented paper titled “Feasibility of Green Marketing in the Children Segment” in a National Conference organized by Global Business School, Hubli (Apr 2011). The paper was adjudged as the best paper of the conference.

 

Participation in Seminars and Conferences

  • Chaired a session in the International conference organized by Symbiosis Institute of Management Studies (UG) Viman Nagar, Pune (13 – 14 Feb 2013).

 

  • Faculty development programme on Research Methodology organized by Symbiosis Institute of Management Studies Khadki, Pune (Oct 2012).
  • Faculty development programme on Research Methodology organized by Symbiosis Institute of Management Studies (UG) Viman Nagar, Pune (Jun 2012).
  • Participated in Annual; Research Paper Seminar on 21st of May 11 organized by SIBI and SIRI, SIU Pune (May 2011).
  • Symbiosis Faculty Development Program on 19 - 20 May 11 organized by SIU on High Impact and Innovative Research.

 

  • Symbiosis Faculty Development Program for 2 days i.e. 26 – 27 Apr 11 organized by SIU on case writing techniques.
  • Participated in SIMS Annual; Research Paper Conference, SIMSARC 10 on        17 - 18 Dec 10 organized by SIMS Pune.

 

  • Symbiosis Faculty Development Program organized by SIU- one day training on ‘EU Funding Program and Application Procedures’ held on 18Nov 2010.
  • Participated as resource person in BBA Syllabus Review Workshop organized by University of Rajasthan, Jaipur (2010).

Other Achievements

  • Professor in Charge, Media and Public Relation, Symbiosis Law School Pune.
  • Best researcher award – 2012, 2013 and 2014.

 

Foreign Language Known

  • German and English